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AMB

From Innovation… to Safety
In a world where technology evolves at lightning speed, we at AMB have chosen to redefine your relationship with electronic devices not merely as tools, but as partners in safety.
We are a Saudi startup driven by ambition, founded with a clear vision: to develop smart technologies that save lives and protect what matters most.
Our name, AMB, is derived from the initials of our founder, Aziz Mohammed Al-Barik, but our mission goes far beyond a name it’s a mission of life.
What Do We Offer?
In our first phase, we introduce “Survival”, an innovative, compact smart device designed specifically for emergency situations.
It seamlessly integrates sensing, alerting, and precise location tracking serving as your first intelligent line of defense in critical moments.
Our Mission
To make safety accessible for everyone, everywhere through technology that is simple, yet smart.
Our Vision
To become the leading choice in the region for survival, emergency, and safety tech solutions, while contributing to the goals of Saudi Vision 2030 in innovation and digital transformation.
Our Core Values.
- Safety First
- Continuous Innovation
- Privacy & Trust
- User-Friendly Design
- Customer Service as it Should Be
What Sets Us Apart?
- A smart device that speaks for you when you can’t.
- A Saudi digital platform with a global mindset.
- Products designed to protect families, children, and the elderly.
We are AMB – we don’t just sell devices; we offer peace of mind.
And while we’re just at the beginning… we’re planning something much bigger.